Marketing Manager
Date Posted: 12/03/2025
Location: Aberdeen, Edinburgh, Glasgow or Stirling
Job Description
Position Type: Full time / Permanent
An exciting time to join a growing team
within the financial planning and Employee Benefits team. Based out of one of
our larger offices, Aberdein Considine Wealth are looking to recruit
a Marketing Manager for our financial planning and Employee Benefits team that
can provide solutions and strategies to help achieve the goals of the
business. This role will require someone
who is able to:
- Assist / support the Board in creating and
executing a bespoke marketing plan to achieve set goals within the business
plan i.e. increase the volume of quality web leads across all locations
- Design and implement innovative and effective
strategies, not just a producer of content
- Create and implement the desired public
appearance of a Wealth Firm whilst applying and adapting for each outward
facing facet of the business
Key responsibilities
Marketing expertise and input should be
considerable in the following business level decisions:
- Brand personality & outward persona
- Target market
- Service design
- Client journey
- Client facing documents
- Client feedback processes
- Future strategies and goals
The successful candidate will be required to drive, manage and / or complete the following activities, based on
the brief of business goals from senior management and to effectively fulfil
the scope of this role:
- Website oversight
- Publication editing / copywriting
- Brand recognition strategy
- Client communications
- Lead management
- Client data analysis
- Client and prospect events
- Marketing design tools
- Social media accounts
- GDPR management
- Awards applications
- Template management
- Financial Promotion Management
- External presentation creation
- Collaborative working between Aberdein
Considine divisions i.e. legal access and cross referrals
- Oversee BD activity
Requirements
Skills, experience and knowledge
Essential
- Financial planning and advice
- Understanding the scope and purpose of the
service offered, both personal wealth and ideally Employee Benefits
- High-level regulation surrounding the
activities of the Firm
- Competitor marketplace and the nuances
between the specific geographical locations
- Understanding the consumer base - the target
market and the characteristics of those who fall into it
- Technology and digital tools to support
success
Aptitudes
Essential
- Willingness to travel to locations across
Scotland
- Team player
- High level of communication skills and
experience of dealing with all levels of management
- Organised and able to structure workloads
- Ability to balance conflicting priorities
- Strong judgement skills
- Flexible and adaptable
- Project management skills
- Results focused
How Do I Apply?
Online: Application Form
Download: Application Form
E-mail: recruitment@acandco.com
Mail: Human Resources Department
Aberdein Considine
5 - 9 Bon-Accord Crescent
Aberdeen
AB11 6DN